WELCOME, I’M ELLEN.

UX designer specialized in UX writing and WCAG-complied design. I also provide innovation strategy, UX research and UI design.

–––––UX services: I use customer journey mapping, optimize conversion flows, conduct benchmarking, observe and interview users, present data and insights, create wireframe sketches, and test prototypes.

–––––Strategy services: I suggest innovation strategies by mapping out my client’s product value and how it’s perceived by their users, benchmarking the competitors and identifying growth opportunities in the company’s business proposition.

–––––Copy services: I specialise in UX writing and UX copy to improve and clarify website instructions and error messages. I also create SEO-optimized copy and provide recommendations to guide users through conversion flows – aligned with the company’s Tone-of-Voice.

SOME OF MY UX PROJECTS

⇩